Written by Back before remote controls, watching TV was just that – watching the television. These days, it’s so much more.
Now we’re Tweeting and Facebooking up a storm all while keeping one eye on our favourite TV shows and while we’re online, we’re talking about what we’re watching.
Reality TV programs receive the highest mentions, understandably, since they inspire debate among viewers.
Twitter seems to have the most TV junkies of all the Social Media platforms.
Whether we’re Tweeting while watching, having our say post-viewing, discussing a show with friends, or Tweeting the show or its stars – we love Twitter TV talk.
Here are some stats on Social TV viewing…
55% are female
45% are male
Winning, voting and judging are the top subjects, which helps explain why reality TV programs are such a hot topic of Tweets and Updates.
72% Tweet pre-viewing
69% Tweet during the show
47% Tweet after viewing
77% Tweet so friends and followers know what they’re watching
68% Tweet to keep their favourite shows on air
These days, it’s to be expected that at least one or two TV programs will feature in Twitter’s trending topics at any given time.
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