Written by Earlier this month NBCUniversal held a social TV symposium in New York City at Studio 8H, (Saturday Night Live’s studio!) TV ad sales execs gathered to hear presentations chock-full of great information about social TV and advertising in today’s world.
This keynote video, given by Hill Holliday’s Mike Proulx (SVP, Director of Digital Strategy) and Stacey Shepatin (SVP, Director of National Broadcast). is a great overview of the social TV landscape.
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